LeapFrog ® Toys Jump Into Leapfrog Day Nurseries
LeapFrog ® Toys UK Ltd, a leading manufacturer of technology-based pre-school educational toys, has announced a partnership with one of the UK 's largest childcare providers, Leapfrog nurseries.
Combining the best in childcare know how with the latest in pre-school learning toys, the partnership will aid, develop and nurture young minds; helping prepare children for the next leap to mainstream schooling.
There will be a wide selection of award winning LeapFrog ® products available for all children at each nursery. Plus nursery staff, parents and even the kids will also have the chance to be the first to test and feedback on new innovative LeapFrog designs, even before they hit the shelves!
"These two parent and child friendly brands are a natural fit," said Teresa Ceballos, VP Marketing from LeapFrog Toys. "We are dedicated to providing educational toys that support and encourage children to learn through play."
LeapFrog. the story so far
Founded in San Francisco in 1995, LeapFrog Toys committed to always put learning first, delivering the most effective, engaging learning experiences for all ages. Through continual innovation over the last 10 years, LeapFrog Toys has fast became a global learning leader - producing products that are used in over 50 million homes, 100,000 classrooms and trusted by parents and teachers worldwide.
Now with a global team of over 800 employees worldwide, including over 100 educational staff members, from former teachers, researchers, and learning specialists, LeapFrog professionals work together to develop products and content rich in creative play.
LEAPING INTO 2006
LeapFrog ® is always striving to develop the latest products to aid pre-school development, and 2006 is set to be no different as it expanding its existing product portfolio to include new and innovative products across the range:
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LeapFrog Baby Range :
- Learn-AroundT Playground - Incl. Image + award logo
The Learn-Around Playground links physical movements to learning experiences as baby grows from sitting and crawling to standing and cruising. With over 45 interactive touch points little ones are introduced to the alphabet, numbers, language, opposite words, music, different texture, colours and shapes. The stationary activity centre has two modes of play offering music and learning activities. As baby grows the tabletop activities become more age appropriate offering longevity.
- Learning Connections TrainT - Incl. Image + 2 award logos
Baby is the conductor of this musical train. Link the cars in any order to explore numbers, colours, sizes and quantities. Alternatively, stack the cars for more hands on learning fun!
Bilingual Range :
• Bilingual Learning FriendsT - Incl. Image + award logo
Learning Friend's Lily & tad make learning fun as they musically introduce counting, colours and objects on their bodies. Press the left foot to switch from English to French.
• Bilingual LeapStartT Learning Table - Incl. Image
Pull up, learn and explore with this musical activity table! Over 40 songs and melodies keep baby entertained while exploring, then flick the switch to French mode to hear numbers, letters, colours, shapes and songs in French!
The LeapPad® Family of Platforms:
- LittleTouchT LeapPad
From your first reading experience together to the independent toddler years, the LittleTouchT LeapPad ® platform is designed to build early learning skills with stories that come to life with the simple touch of a finger. Just place the book on the LittleTouchT platform, pop in the cartridge, and use finger touch on any page to bring learning to life. Babies grow so quickly, and the LittleTouch LeapPad learning system is designed to grow with them! Every book lets you choose from 3 grow with me settings: Music and Soundscapes, Word Play and Laugh and learn. The LittleTouch introduces key early learning concepts including problem solving, memory, language, early reading, early math and creative thinking ensuring your child is engaged and their development stimulated.
- My First LeapPad ® Bus - Incl. Image
The New My First LeapPad ® Learning System Bus has 2 great ways to play with an interactive alphabet base and the interactive book reader. Engaging pre-schoolers with a multitude of fun stories, games, songs and activities which introduce phonics, introductory reading, writing, numeracy and literacy.
Double-sided flipbooks contain a fun story on one side and interactive activities and games of play on the other side.The books magically come to life with the touch of the magic pen that is especially designed for little hands to improve their fine motor skills and hand eye co-ordination. Take the book off and the bus base becomes an interactive alphabet base with a-z phonics, games and songs such as 'The Wheels on the Bus'.
Also, the interactive alphabet base means children can hear, say and sound each of the letters, and play games and sing songs
With My First LeapPad ® Bus, every page is an adventure, engaging new learner's minds, senses and imaginations. There is a supporting library of books to keep 3 to 5 year olds thoroughly entertained and engaged and ready to begin school with confidence.
Screen Based Learning:
- LeapsterT Multimedia Learning System - Incl. Image
The Leapster Multimedia Learning system teaches the way your child loves to play! With one interactive system and the Leapster Learning Library, children can PLAY action-packed learning games, READ electronic books, CREATE works of art, and WATCH interactive videos! Play and learn essential pre-school through second year school skills that include: reading, maths, critical and creative thinking, story comprehension, vocabulary, and much more!
Log on to www.leapfrog.com to view the full range of LeapFrog ® Toys
LeapFrog has the support of a variety of top UK educationalists, such as Dr. Jeni Riley, who offer their consultation to ensure all our new products are of the highest educational value:
"The LeapPad Phonics Programme reinforces your child's learning in the vital building block of literacy: understanding the relationship between letters and sounds. This step-by step phonics programme, developed by educational experts, uses the motivating power of technology to support the learning. Early books focus on single letter sounds and the more advanced books concentrate on letter combinations and sounds. Stories and activities develop systematically the learning in phonics and provide a clear progression towards fluent reading in a meaningful and enjoyable context."
Dr Jeni Riley, Head of Early Childhood and Primary Education, Institute of Education , University of London .
